Be recognised everywhere, every time.
Whether you're just starting out or you're a large global brand, GS1 standards give you the power to track and trade across the world.
Getting Started
Whether you’re just starting out or you’re a large global brand, our standards can power your business to trade seamlessly, efficiently and safely – both digitally and physically.
Why Choose GS1?
Whether you are selling your products in store or online, you’ll need a barcode (or GTIN). GS1 is the only authorised provider of authentic and unique numbers.
GS1 Australia on Channel 10
Next Generation barcodes are reducing food waste and driving sustainability to empower businesses and consumers alike to make informed choices for a healthier planet. Missed it? Don’t worry, watch it now
2D Barcodes – The Evolution
A truly dynamic barcode offering almost limitless potential - providing brands with the power to connect directly to the hearts and minds of consumers, like never before.
The only authorised Australian source of genuine, GS1 global barcodes
Required by all major local and global retailers
Recommended by Amazon, Catch, eBay and Google
Get our training, online and phone support to trade with confidence
What your customers need
Implementing GS1 standards greatly improve business processes across the entire supply chain, from manufacturing, transport to online selling. Know what you need to get started for success. Especially when it comes to meeting trading partner requirements.
Supplying products to a major Australian retailer?
Make sure you meet their mandatory packaging and barcode requirements.
Barcodes for Amazon
GS1 Australia is the only officially licenced barcode provider with authority to supply GTINs for the Amazon marketplace in Australia.
Verified by GS1
Get product identity right. A single, neutral registry of basic product data and attributes, used globally by online marketplaces, brand owners and retailers.
Why get your barcodes from GS1 Australia?
Don’t risk having products rejected by retailers for third party numbers
Be part of a global network in over 116 countries
Australian based arm of a global business
Local support to sell your product worldwide
Join GS1
Working with Industry
We work with companies from many industries, associations, regulatory agencies and government bodies to identify challenges and implement solutions to help businesses create efficient value chains.
The Drinks Association partners with GS1 Australia
GS1 Australia and the Drinks Association have a strategic partnership to drive industry standards development and adoption to improve business and supply chain efficiency in the drinks industry.
GS1 Global Traceability
100% real-time visibility across every product, location and system in your supply chain. Integrated with legacy systems and scaleable to grow with your company.
An initiative by the Australian Commonwealth Government
New service
Share accurate and up to date location information.
The power of unique numbers
As a not for profit we service our members, providing standards that help you to uniquely identify, accurately capture and automatically share information about your products, locations, assets and more.
Check your barcode
Before you proceed with large print runs for product packaging, get your barcodes tested – it could save you time and money.
Accurate data
Manage and share your product data, images and digital assets from one central and secure location
Launching a product
Want to get your product to market faster and easier, let us do the work for you.
Our network of Solution Providers
Get help with the fast and accurate implementation of GS1 standards, and contributes to ongoing innovation in supply chain management. From barcode labelling to data warehousing, our extensive network of Solution Providers is here to help.
More than just a barcode
Learn what unique numbers can do for you, register for training, webinars and events and stay up to date with industry news.
Identify locations and functions
A Global Location Number uniquely identifies parties (legal entity and functions) and locations (physical and digital).
Product Photography
Get high quality product and lifestyle photography, in-house studio or on-site, for print, planograms, advertising and online shopping.
News and media
Keep up to date with our recent, industry news and company announcements.
Help centre
Find some of the most common questions, tools and resources our members refer to.