General Merchandise

General Merchandise

From music and entertainment to office supplies and sports and leisure equipment, Australia has a thriving and diverse retail sector.

Today's connected customer has high expectations when it comes to general merchandise. They expect a seamless experience, regardless of when or where they buy. This means retailers and online marketplaces are under increasing pressure to adopt emerging technologies, and to facilitate smooth transactions with suppliers and trading partners. 

GS1 standards enable businesses to increase efficiency and significantly improve traceability in their supply chains.

We are committed to using the GS1 system to help retailers achieve more streamlined and effective supply chains, and to facilitating open standards for eCommerce.

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Electronic Data Interchange for every industry PDF The General Merchandise Industry Guideline - version 1.1 PDF

Our work in General Merchandise

Myer - An RFID journey

Video • 4:00min
GS1 standards for retail

GS1 standards for retail

Follow your retail products from source to consumer.

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GS1 standards in action

Video • 3:47min

Who we work with in General Merchandise

We work with the key industry associations to ensure best practice in the General Merchandise industry. 

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Does your business need a little exposure?

Does your business need a little exposure?

Calling all small businesses located in regional Australia.
Have you experienced hardship in the last 12 months?
Let us help to get your name out there.

Contact us today to find out more.

Implementing RFID: A standards-based approach

Implementing RFID: A standards-based approach

With a well thought-out RFID implementation plan, the benefits speak for themselves.

Download brochure

Myer puts RFID business benefits to the test

Myer puts RFID business benefits to the test

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The RFID Coalition video

Video • 2:32min
Counterfeit goods create real problems

Counterfeit goods create real problems

Learn how GS1 standards help reduce the online sale of imitation merchandise.

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Training & events

18 May
How to Use Recall for Receivers

Recall • Recall Health • Online

18 May
How to Use Recall Health

Recall Health

18 May
View all training & events

Message Implementation Guidelines (MIGs)

Like a copy of the  Consumer Electronics and General Merchandise MIGs?

Request access

Selling online

Selling online

If you are selling your products online and the marketplace is asking you to provide barcodes (in GS1 language, GTINs), you can get these through GS1 Australia.

Raise inventory accuracy in the retail sector with GS1

Raise inventory accuracy in the retail sector with GS1

Learn how to implement RFID with best practice guidance based on global learnings

GS1 standards

GS1 standards

Watch these short videos on GS1 standards in the General Merchandise and Apparel industries:

GS1 standards for eCommerce

Industry Manager Insights