Data synchronisation

Trading partners need accurate, up-to-date information about the products they are trading – along with the associated pricing. Data synchronisation standards form a vital part of the supply chain.  

Learn about GS1 Australia's GDSN service

Data synchronisation via the GS1 GDSN

The GS1 Global Data Synchronisation Network (GDSN) is a powerful platform for the secure and continuous sharing of accurate master data between trading partners. 

It connects trading partners to a global registry via certified data pools that can ‘talk’ to each other. Trade items in the network are identified via GS1 ID Keys (GTIN and GLN) and the Target Market.

GS1 Global Registry™

The GS1 Global Registry guarantees the uniqueness of registered items and parties in the network. It enables data synchronisation by ensuring all parties use the same, standard set of messages, validation rules and processes.

The master data shared on the GDSN may include:  

  • Company name
  • Product identifiers
  • Descriptions and branding
  • Contents, weights & dimensions
  • Packaging materials and configurations
  • Handling and logistics information
  • Product characteristics
  • Taxation details
  • Extended food labeling details
  • Pricing, allowances and charges
  • And other valuable product information

By using GS1 GDSN, all trading partners in the supply chain can be confident that they are working with the same master data. Changes on one company’s database are automatically sent to all companies who have subscribed to their information.

Learn more: GDSN standards and guidelines

What you get with data synchronisation

When customers and suppliers know they are looking at the same, accurate data, trading is:

  • Faster
  • More accurate
  • Less expensive
  • Less prone to costly errors
  • Much more streamlined, with no master data forms to fill out

Data synchronisation is a proven way to drive unnecessary costs out of the supply chain.