Global Coupon Number (GCN)

A GCN is the GS1 Identification Key used by companies to identify digital coupons – a ticket, document or electronic presentation that can be exchanged for a financial discount or for loyalty points when making a purchase.

With the growth of digital retailing, coupons can now be placed in more channels to reach consumers. To keep things simple, our GS1 Digital Coupons Management standard provides a common secure and reliable process for managing digital coupons.