GS1 Australia Blog

All about barcodes

Marcel Sieira
By Marcel Sieira
Chief Operating Officer

What information can a 2D Barcode contain?

The possibilities of 2D Barcodes are endless, and so are the benefits, at every stage of the supply chain.

For manufacturers, retailers, and suppliers, consider something as simple as an expiry date or badge number being embedded inside of the barcode. The ability is now there to use this information in how they manage supply chains, and with this, you can begin to see how things like product safety and traceability can be improved. Enhanced efficiency when executing acts such as product recalls is also a massive benefit for businesses and Australian industry as a whole.

As consumers, we’re going to have access to a plethora of information right at our fingertips, helping us before, during and after the decision-making process. From standard nutritional information, allergen warnings, and expiration dates to recipe ideas, the path of how the product makes its way into our carts, and more, it’s ultimately going to help us make really good choices about the products we buy. Even looking at some of the big issues we face in society today such as packaging and food waste, 2D Barcodes have the ability to give us information about a product’s recyclability, linking this data to your local council to see what capabilities you might have locally to recycle that item.