Smart Media Self-Managed

Developed in collaboration with Australian industry, GS1 Smart Media is the answer for self-managing and sharing images, product related digital assets and data with your trading partners.

Smart Media is an efficient service for managing all your product images and data in a single location.

Fees for publishers are based on your annual turnover. This service is FREE to recipients!


To learn more about Smart Media contact us today.

Takes 3-5 minutes

GS1 Smart Media is proudly supported by more than 200 companies across multiple sectors including.

What is Smart Media?


GS1 Smart Media is a self-managed industry solution that allows you to maintain a single source of valid, up-to-date and authenticated multimedia files, digital assets and basic product data traits. And then share these with your trading partners.

Learn more: register for a Smart Media webinar

What some of our customers think of Smart Media

Nestle video case study
Simplot video case study


Learn more: register for a Smart Media webinar

Benefits of Smart Media

Reduced time to market
Always up-to-date and ready for use images for catalogues, on-line and planograms. All images are automatically validated to GS1 image standards so they will always be accepted.

Single, easy to use system
Smart Media is simple to access, and can be used across Australia and New Zealand.

Cost savings
A single photography and distribution solution for all of your customers. A single fee for unlimited use across Australia and New Zealand. More savings if you are a National Product Catalogue user.

Increased efficiency
Standardised image formats and basic product information available for all clients.

Consistency with other systems
Data can be integrated with National Product Catalogue to avoid duplication.

Customisable information
Add extended product information and customise product data.

We’re here to help and support you:

What some customers have to say about Smart Media

GS1 Australia Smart Media is an ideal solution for receiving product information from our suppliers. It will definitely save us time and effort downloading images, digital assets etc.

Michael Joiner National Shelf Management Manager, Metcash Food & Grocery


To learn more about Smart Media contact us today.

Get started

Takes 3-5 minutes