The global language of business

On 3 April 1973, industry leaders agreed on a single
standard for product identification: the barcode.

Getting Started

Whether you’re just starting out or you’re a large global brand, our standards can power your business to trade seamlessly, efficiently and safely – both digitally and physically.
How to get a barcode

How to get a barcode

Whether you are selling your products in store or online, you’ll need a barcode (or GTIN). GS1 is the only authorised provider of authentic and unique numbers.

Solutions for your business

Solutions for your business

For over 40 years, we have developed and delivered services that support industries to improve their businesses and supply chain efficiencies.
 

Support and training

Support and training

We offer various methods of support and training to help you along your standards implementation journey.
 

The only authorised Australian source of genuine, GS1 global barcodes

Required by all major local and global retailers

Recommended by Amazon, Catch, eBay and Google

Get our training, online and phone support to trade with confidence

What your customers need

Implementing GS1 standards greatly improve business processes across the entire supply chain, from manufacturing, transport to online selling.  Know what you need to get started for success.  Especially when it comes to meeting trading partner requirements.
Supplying products to a major Australian retailer?

Supplying products to a major Australian retailer?

Make sure you meet their mandatory packaging and barcode requirements.

Barcodes for Amazon

Barcodes for Amazon

GS1 Australia is the only officially licenced barcode provider with authority to supply GTINs for the Amazon marketplace in Australia.

Verified by GS1

Verified by GS1

Get product identity right. A single, neutral registry of basic product data and attributes, used globally by online marketplaces, brand owners and retailers.

Why get your barcodes from GS1 Australia?

Don’t risk having products rejected by retailers for third party numbers

Be part of a global network in over 116 countries

Australian based arm of a global business

Local support to sell your product worldwide

Working with Industry

We work with companies from many industries, associations, regulatory agencies and government bodies to identify challenges and implement solutions to help businesses create efficient value chains.
The Drinks Association partners with GS1 Australia

The Drinks Association partners with GS1 Australia

GS1 Australia and the Drinks Association have a strategic partnership to drive industry standards development and adoption to improve business and supply chain efficiency in the drinks industry. 

GS1 Global Traceability

GS1 Global Traceability

100% real-time visibility across every product, location and system in your supply chain. Integrated with legacy systems and scaleable to grow with your company.


An initiative by the Australian Commonwealth Government
New service
Share accurate and up to date location information.

The power of unique numbers

As a not for profit we service our members, providing standards that help you to uniquely identify, accurately capture and automatically share information about your products, locations, assets and more.

Check your barcode

Check your barcode

Before you proceed with large print runs for product packaging, get your barcodes tested – it could save you time and money.

Accurate data

Accurate data

Manage and share your product data, images and digital assets from one central and secure location.
 

Launching a product

Launching a product

Want to get your product to market faster and easier, let us do the work for you.
 

Our network of Solution Providers

Get help with the fast and accurate implementation of GS1 standards, and contributes to ongoing innovation in supply chain management. From barcode labelling to data warehousing, our extensive network of Solution Providers is here to help.

More than just a barcode

Learn what unique numbers can do for you, register for training, webinars and events and stay up to date with industry news.
Identify locations and functions

Identify locations and functions

A Global Location Number uniquely identifies parties (legal entity and functions) and locations (physical and digital).

Product Photography

Product Photography

Get high quality product and lifestyle photography, in-house studio or on-site, for print, planograms, advertising and online shopping.

Training & events

05 Dec
Selling Your Product with a Barcode

Creating & Using Barcodes • Online • Currently using • Not currently using

05 Dec
What is GS1 Recall Health?

Healthcare • Recall Health • Online • Not currently using

06 Dec
How to Use NLR

Non-Healthcare • National Location Registry • Online

Subscribe to newsletters

Subscribe to newsletters

Keep informed with news relevant to your industry.

News and media

News and media

Keep up to date with our recent, industry news and company announcements.

Help centre

Help centre

Find some of the most common questions, tools and resources our members refer to.

AFR Boss magazine Best Places to Work

AFR Boss magazine Best Places to Work

We are pleased to share that we made the Best Places to Work list for 2022, coming number six in the Government, Education and Not for Profit section.