Reforming Packaging Regulation 

Lead Agency - Department of Climate Change, Energy, the Environment and Water (DCCEEW) 

Status: Closed – public submissions ended 

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About the Consultation 

The Australian Government is overhauling packaging rules to cut waste, boost recycling and drive a circular economy. Three regulatory options were canvassed, ranging from an expanded co-regulatory scheme to a full producer-responsibility model with eco-modulated fees and mandatory recyclability and recycled-content targets. Industry was also asked to comment on nationwide labelling, data reporting and traceability requirements. For GS1 members - and anyone moving or importing packaged goods - these reforms will shape future obligations for on-pack information, digital product data, and supply-chain reporting.  

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How to Have Your Say (consultation now closed) 

Stakeholders were invited to: 

  1. Read the consultation paper released 27 September 2024. 

  2. Complete an online survey or upload a written submission. 

  3. Respond by 5 pm AEDT, Tuesday 29 October 2024. 

 

 Key Documents & Links 
GS1 Australia Submission

GS1 Australia welcomed DCCEEW’s recognition of global data standards as a design principle for packaging reform. Our submission focused on three practical enablers: 

  1. Leverage existing registry infrastructure – Granular packaging data needed for eco-modulated fees already travels through the National Product Catalogue (NPC). Aligning any new reporting schema with this proven, standards-based platform will minimise duplication and compliance cost. 

  2. Enable digital labelling – Mandatory recyclability and recycled-content labels could crowd limited pack real estate and trigger costly reprints. GS1-powered QR codes offer a flexible alternative, linking consumers to dynamic, location-specific disposal advice and broader product information while remaining scannable at retail POS. 

  3. Scale traceability through industry-led support – Successful adoption of the National Framework for Recycled Content Traceability will hinge on consistent identifiers (GTIN, GLN) and practical guidance for the post-collection sector. GS1 offered to co-create sector-specific toolkits and training with APCO and technology providers. 

Across all options GS1 urged: 

  • Nationally consistent, globally aligned requirements to keep Australian trade friction-free. 

  • Flexible, phased implementation so businesses—especially SMEs—can upgrade systems over time. 

  • Active collaboration with standards, conformity-assessment and technology communities to accelerate uptake and innovation. 

📄 Download GS1 Australia’s full submission (PDF)

Consultation > Contact us
For More Information - Contact Us

GS1 Australia Public Policy Team
📧 publicpolicy@gs1au.org
📞 +61 3 9558 9559 or 1300 BARCODE