200 million products

Can now be verified globally using Verified by GS1


The GS1 Registry Platform continues to grow – businesses, service providers and governments can leverage Verified by GS1 to check the identity of over 200 million products

GS1 is pleased to announce a milestone –  online marketplaces, brand owners and retailers have successfully uploaded over 200 million Global Trade Item Numbers in the GS1 Registry Platform, setting a solid foundation for industry’s goal to compile a registry of all GTINs in the market with the highest level of quality and completeness.  

When all physical products have a globally-unique identity, products can be represented as well in the digital world as they are in the physical world (stores, homes, etc.) – with benefits to the industry such as simplified listings, reduced time to market, more consumer transparency and reduced counterfeiting.

A call to all industry stakeholders to fully leverage the capabilities of Verified by GS1

Thank you to all industry members for the work done to date – let’s continue to make progress on this critical initiative. We urge retailers and marketplaces to use the data to verify products in their catalogues and ask their brand owner partners to continue uploading GTINs into the registry.

Verified by GS1 is available to members of GS1 Australia. If you are not already a member you can join here.​​

If you are a retailer/marketplace that wishes to view products in Verified by GS1 you can apply for access here.​